Date:
Author:
Daniel Farrell
001
Two kinds of launch video studio
The YC launch video market has split into two camps. Fast production shops deliver motion-design or AI-assisted launch videos in days at lower prices. Cinematic studios build a launch around one idea and shoot it with a real crew. Both are valid. The right choice depends on what your launch needs to do.
002
The studios founders ask about
Unveil Studio specializes in YC launches and publicly claims 20+ YC launch videos, with a refund guarantee.
Motion Studio, from the team behind the Motion video agent, focuses on motion-design launch videos.
Claybird, itself YC-backed, publishes fixed prices for launch, fundraise and event films.
Blueprint Studio in Los Angeles pairs launch videos with brand identity and design.
Palmier produces launch videos with its own AI video editor.
Te Dua makes cinematic, concept-led launch films with a Hollywood crew in SF, NYC and LA, and has made 25+ films in a single YC batch.
003
How to choose
Need something this week on a small budget? A fast production shop fits.
Product is visual and self-explanatory? A motion-design studio can carry it.
Need people to remember the company, not just understand it? Choose a studio that starts with the idea and shoots it properly.
Raising soon? Look for a studio that has made films investors have already seen.
004
Questions to ask any studio
Can I see three launch films you made in the last six months?
How many views did they get on launch day?
Who is actually on set: a director and DP, or one editor?
Do I approve the script before the shoot?
Is the price fixed once we start?
Te Dua answers all five on a twenty-minute call. Plan your launch.
